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Brazilian Springs Bottled Water

Question:
Bottled Water Blues ?

Answer: The residents of Mecosta County and the surrounding areas in central Michigan regard water as central to their identity. They fish for trout and watch ospreys and eagles feeding in the streams. They spend warm days by the ponds and small lakes that dot the woodlands. And of course the Great Lakes, which hold a fifth of the world's fresh water, are a constant presence. So when a huge multinational bottled water company decided to move in and start pumping over half a million gallons of water a day out of the springs that feed their lakes and streams, the residents took it personally.

To meet the exponentially growing demand for bottled water, in the late '90s Perrier subsidiary Great Spring Waters of America sought to open a major pumping and bottling operation in the Midwest. First the company tried to set up shop in Adams County, Wisconsin, but they were driven away by intense opposition from residents and local government.

So in 2001 Perrier, which has since been bought by Nestle Waters North America, was welcomed with open arms by then-Michigan Gov. John Engler, who allowed the company to open up a plant for a licensing fee of less than $100 per year and offered millions in tax breaks to boot.

 


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